AI-POWERED VIRTUAL TRY-ON

Your customers
can't try it on.
Until now.

Let shoppers see how your products look on them before they buy. Clothing, cosmetics, jewelry — one widget, any platform.

Free to start. No credit card required.
Trusted by merchants onShopifyWooCommerceBigCommerceSquarespace
THE PROBLEM

Online shopping has a
$743 billion returns problem.

20–30% of clothing bought online gets returned. The #1 reason? "It didn't look how I expected."

30%

Average return rate for online clothing

$743B

Global cost of e-commerce returns (2024)

1%

Merchants using advanced virtual try-on

HOW IT WORKS

Three steps.
Zero friction.

01

Connect your store

Link your Shopify, WooCommerce, or any e-commerce store. Fitly automatically detects your product images — no manual uploads needed.

<script defer src="https://cdn.usefitly.com/widget.js" data-merchant="your_api_key"></script>
02

Paste one line of code

Copy your embed snippet and paste it into your site. Works on Shopify, WooCommerce, BigCommerce, Squarespace, or any custom store.

yourstore.com/products/olive-dress
Product
Olive Halter Dress$89.00
Try On This Look
03

Customers try it on

A "Try It On" button appears on your product pages. Customers upload a photo and see how your products look on them in seconds.

Customer photo
Generating try-on...
AI try-on result
Try-on complete
CUSTOMER PHOTO
SEE IT IN ACTION

From photo to fitting room
in 15 seconds.

Your customer uploads a photo. Our AI does the rest. AI-powered virtual try-on with realistic rendering — in seconds.

BEFORE
Garment
PRODUCT
↓
AFTER
THE PLATFORM

Built for merchants
who move fast.

Works Everywhere

One embed works on Shopify, WooCommerce, BigCommerce, Squarespace, or any custom site. No platform lock-in.

5-Minute Setup

Connect your store, paste a script tag, and you're live. No engineering team, no 3D assets, no SDK.

Auto-Detects Your Products

Fitly automatically pulls product images from your store. No manual uploads, no 3D scanning, no extra photography.

AI That Actually Works

Realistic rendering powered by state-of-the-art AI. Accurate body mapping, natural lighting, true-to-life results.

Reduce Returns, Boost Sales

When customers see how it looks on them, they buy with confidence. Fewer returns, higher AOV.

Your Brand, Your Look

Customize widget colors, button text, and positioning to match your store. White-label available.

INDUSTRIES

One platform.
Every product type.

Fitly adapts to your products automatically — no configuration needed.

Virtual Fitting Room

Customers see themselves in your clothing with realistic body mapping and natural lighting.

TopsDressesJacketsFull outfits

Shade Matching on Real Skin

Shoppers try shades on their own face. See exactly how each color looks on their skin tone.

LipstickFoundationEyeshadowBlush

See It On Before You Buy

Let customers visualize jewelry on themselves — earrings, necklaces, bracelets — before purchasing.

EarringsNecklacesBracelets
PRICING

Start free.
Scale as you grow.

Save 20%

Free

Perfect for testing on your store

$0/month
What's included:
✓  3 try-ons per month✓  1 product✓  Basic widget customization✓  Powered by Fitly badge
Get Started Free
MOST POPULAR

Starter

For growing stores ready to convert

$29/month
Everything in Free, plus:
✓  150 try-ons per month✓  Unlimited products✓  Custom widget styling✓  Remove branding✓  Email support
Get Started

Growth

For scaling brands with high volume

$79/month
Everything in Starter, plus:
✓  500 try-ons per month✓  Priority support
Get Started

Scale

$199/mo

For high-volume brands. 2,000 try-ons per month, dedicated support, and custom integrations.

Contact Sales
HOW WE COMPARE

Enterprise quality.
Startup pricing.

Price

FitlyFrom $29/mo
Shopify Apps$200–$330/mo
Enterprise$100K+/year

Setup time

Fitly5 minutes
Shopify AppsHours to days
EnterpriseWeeks to months

Any platform

FitlyYes ✓
Shopify AppsShopify only
EnterpriseCustom build

Asset creation

FitlyNone needed
Shopify AppsVaries
Enterprise$500–$5K/SKU
FAQ

Common questions.

How does the virtual try-on work?

Your customer uploads a photo. Our AI combines their photo with your product image to generate a realistic image of them wearing or using the product. The whole process takes 10–20 seconds.

What kind of product photos do I need?

Standard e-commerce product photos work great — no special photography or 3D scanning required. The cleaner the product image, the better the result.

What platforms does it work on?

Any website. Shopify, WooCommerce, BigCommerce, Squarespace, Wix, or fully custom-built stores. If you can paste a script tag, it works.

What happens to customer photos?

Privacy is a priority. Customer photos are processed for the try-on and automatically deleted within 24 hours. We never store, sell, or use customer photos for training. Full GDPR compliance.

What types of products work best?

Clothing (tops, dresses, jackets, full outfits), cosmetics (lipstick, foundation, eyeshadow, blush), and jewelry (earrings, necklaces, bracelets). We're actively expanding to more categories.

Can I try it before committing?

Yes — the Free plan gives you 10 try-ons per month with no credit card required. Test it on your actual products with real customer photos.

Your customers want
to try it on. Let them.

Set up in 5 minutes. Free to start. See the impact on your first day.

Free to start. No credit card required.